New Bookmakers Australia 2024

soccer ball australiaGlobal betting is getting bigger every year. And the Australian local betting market is no different. You can see the evidence of it by the rising number of new online bookmakers. Every year we see new brands establishing themselves in the Australian market. Some of them are well-known global sportsbooks, others are just newbies. And you know who is the real winner in this situation? Its players because in a competitive environment, sportsbooks have to improve their quality. It leads to higher odds, bigger betting offers, and user-friendly sport betting apps

Its not surprising that many players look for new bookmakers in Australia. As its really possible to find gems from newbies. And with our help, it will be even easier to choose a high-quality new sportsbook. You can find the list of trusted and verified bookmakers below. Its safe to play in any of them. But if you look for the best option then just read our short guide. Lets go!

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Old bookmakers vs New bookmakers

Old bookmakers New bookmakers
  • Few initiatives in bonuses and promotions
  • A large number of new bonuses and promotions
  • Few initiatives to introduce new technologies
  • Introduce new technologies in security and payment methods
  • Lag in financial technology
  • Fast and quality customer service
  • Experience in the betting market
  • State-of-the-art betting market features
  • A large number of reviews and trust
  • No reviews, not very popular

What are the signs of quality new Sportsbooks?

We prepared a checklist, which will help you to choose the right new bookmaker. We listed the most important factors to look after. 

License and certification

Of course, safeness and reliability are the most important factors while choosing a online betting agencies website. No one wants to risk their own money. In a betting business, the most simple and weighty sign of safeness is license. In Australia, potential license holders need to meet quite strict requirements to obtain it. In Au, operators have to register officially, prove their financial stability, and follow many more rules. In a global betting market, the most reputable jurisdictions are Malta, Isle of Man, Gibraltar.    

License Mobile version and application 24/7 technical support Bonuses and promotions A wide range of sports disciplines Money transactions
The presence of a license indicates the reliability and officiality of the Sportsbook Mobile version and applications are an integral part of the quality of a Sportsbook Responsive and fast player support available 24/7 Variety of promotions and incentives Wide range of low margin bets Large selection of modern transaction methods. Fast payouts to players and instant deposits

Good app and technologies

To catch the eye of bettors new sports betting sites have to bring a user-friendly and technological environment. We are not talking about some mind-boggling innovations, but the platform should be fast, easy to navigate and contain all important options (live streaming, cashout, match centers, filters, search, and so on). Its also very important to integrate all important functions into a compact and fluid mobile app.

If a bookmaker runs a fast, user-friendly, and technological platform it means it takes the business and its clients seriously. Because in online betting the website and mobile app is the face of a brand.   


Every player wants to bet with the lowest margin possible. And of course, higher payouts attract more punters. Low margin is a really important factor when it comes to odds. But there are some others too:

  • Having an early line;
  • Offering high odds on underdogs;
  • The frequency of odds refreshment, especially in-Play;
  • Special offers like “100% payouts” on some markets;
  • Low numbers of mistakes in odds.

Wide selection of events and betting markets

The more events and betting options the operator offers the better for players. Its that simple. For new bookmakers in Australia, its also important to have great coverage in sports Horse racing, Aussie rules, basketball, soccer, NFL. Its great when you can bet on Ben Simmons performance (points, rebs, assists) or almost every local race.  


Its obviously not that easy to judge a new sportsbook. Because you wont find many players reviews and the brand is most likely yet to establish itself fully. But there are some clear signs of reputable and potentially great sportsbook:

  • Its a famous global brand, which just entered the Australian market. When Bet365 entered AU, it was already a big and reputable sportsbook in the UK and Europe.
  • If a bookmaker has big sponsorship deals and famous ambassadors. It means that the brand has money so you wont have problems with payouts and withdrawals. 

Loyalty to its customers

One can say that this factor is just too general. But its very telling. Because loyalty from new betting sites appears in many things:

  • A big number of payment methods;
  • Good limits on withdrawals and betting markets;
  • Competent and helpful support, which is available 24/7/365;
  • Fast and easy verification process;
  • Strict rules without double standards and so on.

How to find a new bookie and start betting: tutorial

soccer ball, tennis ball,Choosing new online bookmakers in Australia might be tiresome for some punters, as they need to scan many info and data. There is also some room for misjudgment. The good news is that you have us. We created an honest list of safe and reputable new betting brands in AU. All you need is to click the button and start playing. Because every listed sportsbook will provide you a reliable environment for betting. And in the end, youll win with either choice. 

If you are looking for something specific then you can read our reviews of betting sites. You will find a piece of objective information about the operator: license, payment options, betting limits, number markets, odds quality, withdrawal time. It will help you to make the right decisions based on your preferences and requirements.

If you already choose preferable bookmaker or bookmakers then just follow a few simple steps:

Register on the betting site. Fill in the registration: first name, second name, phone number, e-mail, city, zip-code, address and so on. You need to provide only real information. Also, you need to be at least 18 years old. After filling the form, activate the account via e-mail or SMS.

  • Make a deposit. You can use credit cards for it, services like Paypal, ecoPayz, Paysafecard. Some bookies even use a card system, so you can deposit via cash. 
  • Choose the event, market, and finally place a bet. It can be a pre-match bet, as well as In-Play.

To withdraw your winnings, youll need to pass verification. Its a pretty straightforward procedure. The bookmaker will ask you to send photos or scans of your ID. It could be a passport or driving license. Also, operators may ask to verify your registration address. Recent utility bills or bank statements will do for it. In some cases, bookies initiate a conference via Skype, ask to prove the ownership of a card or e-wallet account. It rarely goes over 24 hours for checking the documents. All you need is to provide real information and follow the procedure.  

Search engines New betting sites and their special offers and promotions for new players always appear in search engines, but for the full picture and information about the site, you will have to spend a lot of time.
Advertising New bookmakers spend a lot of money on advertising both on the Internet and in the media, billboards and elsewhere. But there is little information in these advertisements.
Player Feedback Player reviews are one of the best ways to find out about new bookmakers, because players are based on their experience of playing on the site.
Review Sites The most reliable solution for finding a new high-quality bookmaker is sites with professional reviewers, where they will tell you in detail all the information about the bookmaker you are interested in, one of these resources is our site, our team gives all the necessary information about the betting market in detail.

Advantages of betting in a new sportsbook

Is betting in new bookmakers in Australia even a good option? Well, our best advice is to play and decide by yourself. We can only share our experiences. Here is the list of the biggest advantages of betting in new bookies:

Solid websites and apps. New operators can learn from mistakes from competitors and use the latest technologies in their platforms. Most of the time it means that their websites and apps are smoother, faster, and more user-friendly. 

Special offers. To win a customer, a new betting operator needs to bring something more to the table. Even if new bookies in Australia cannot offer classic betting deposit bonuses, they still find ways to attract an audience. It could be a 0% margin, insurance bets, special competitions, exotic markets, and so on.

Good odds. Most often new sportsbooks offer generous odds, as its one of the best ways to attract punters. Yep, it may not last forever, so its better to hurry up and take advantage of it.

Innovations. Some newbies bring new products like editing your ticket, teaser betting, and so on. Some of the options might be revolutionary. 

Frequently asked Questions

Are new bookies in Australia safe?
We cannot say that every new bookie in Australia is safe and reliable. As there is always room for scambooks. But we can definitely say that all bookmakers listed on our website are safe. We recommend only licensed and certified sportsbooks and testing them by ourselves.
What are the best new bookmakers in Australia?
The list is updatable, so we cannot name any specific operator. And at the end of the day, it’s up to punters to decide which sportsbook is the best. All we can say is that all listed bookies here are top-quality.
What are the best betting bonuses in AU?
Sadly, Australian bookmakers do not offer classic deposit bonuses or freebets due to regulator requirements. You can find bonuses on international betting sites.
Is it safe to upload documents for verification?
Yes, if you are doing it in a licensed and safe bookie. Every reputable sportsbook guarantees its clients confidentiality. Your data won’t be used by third parties.
How much can I win in new bookies?
The maximum winnings vary from bookie to bookie and from market to market. If you are betting on football or NFL then you can win up to 1 000 000 AUD or even more. But if it’s some small event then the max win could be limited to 1000 AUD.
Can I bet through my mobile phone?
Absolutely! New betting sites in Australia almost always have a reliable mobile version. And on top of that, they offer mobile apps. You can either play on a small screen via browser or through a downloadable platform.
Do new Australian bookies use pre-paid cards?
Yes, they do. You can buy cards in offices or even online. It’s a fast and comfortable way to interact with a betting agency.
⌛ How long does it take to withdraw money from the Australian sportsbook?
It depends on the chosen method of withdrawal. For cards, the time of waiting is usually 1-4 working days, for bank transfers – 2-7 days. The fastest methods are usually electronic wallets and online services, as you can get your money within a few hours.
What if the new sportsbook doesn’t pay?
Then try to contact customer support. If they don’t give you an answer, then try to make a complaint or use third-party websites.

Author: Vadim Rotar

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